Our Solutions
Thicket collects data to build audience profiles, measure impact, and support long-term planning and investment decisions. Our audience research solutions are powered by Thicket's proprietary gamified learning platform and algorithmic insights. We also develop and implement marketing, distribution, and engagement campaigns to support data collection efforts.
01. Audience Profiles
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Profile and segment your audience members through rich psychographic and demographic insights.
02. Behavioral Insights
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Understand the impact of your content on audience interests, attitudes, behaviors, and choices.
03. Long-Term Forecasts
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Forecast your long-term impact under different scenarios to support strategic investments being made today.
04. Strategy Dashboards
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Unlock opportunities
normally hidden behind complex trends by testing strategy against audience datasets.
01. Audience Profiles
Profile and segment your audience through rich psychographic and demographic insights.
Attitudes & Preferences
Understand why your audience loves it.
Example: Reasons for favorite TV character
Identity and Relationships
Uncover the underlying connections.
Example: Traits shared in common with favorite TV characters
02. Behavorial Insights
Understand the impact of your content on audience interests, attitudes, behaviors, and choices.
Decision Factors
Identify and measure factors that predict audience behavior.
Example: TV Show Impact on Audience Behavior
Behavior Change
Quantify your impact on your audience.
Example: Number of Viewers Impacted by TV Show
03. Long-Term Forecasts
Forecast your long-term impact under different scenarios to support strategic investments being made today.
Long-Term Outcomes
Compare how outcomes shift over different time-frames.
Example: Audience Impact by TV Show Running Length
04. Strategy Dashboards
Unlock opportunities normally hidden behind complex trends by testing strategy against audience datasets.
Who We Work With
Thicket’s clients span a variety of industries and sectors and include Fortune 500 companies, public agencies, nonprofits, startups, incubators, and professional associations.
