New Google study

DSC06526.JPG

You'll find the results of our most recent study are in USA Today today! Conducted for the Google CS  Media team and YouTube Red, we look at how positive media portrayals influence TV viewers.

Our study finds that young girls who have seen season one of YouTube Red’s original series Hyperlinked are now 11% more likely to be interested in computer science (CS) careers than viewers who have not watched Hyperlinked. Watching Hyperlinked is strongly associated with positive perceptions of the field of computer science and encouragement from friends -- two of the four major factors that explain a young girl’s decision to pursue computer science.

The findings and what they mean for Google and YouTube Red is profiled in USA Today, along with USC's analysis of how computer science is portrayed in TV at large. Read the article here. You can also read the findings here.